Raise Your Companies Market Value Using Earthenware Promotional Mugs
Promotional mugs have become more popular lately. Mugs have an outward appeal and are useful in nature. They vary in shapes, sizes, and materials, making it the most well rounded tool in marketing. Designs can range from exotic to conservative, appealing to all companies needs and budgets.
Earthenware, the most commonly used ceramic material, is used extensively in the production of these promotional mugs. After giving them a desired shape with hand or a tool, the ceramic based object is baked in a kiln. This is followed by the application of a layer of glaze to cover its pores and hence making it suitable to hold liquids. The glaze comprises of different chemicals depending on the desired colour and property. The most commonly added chemical is cobalt oxide for a blue touch. The beauty of a ceramic ware lies in its finished appearance which gives a shimmering effect due to the protective glaze.
The quality and the fact that it can be moulded into any desired shape easily adds to the long list of features that an earthenware promotional mug enjoys. The most traditional artisans used their hands to bring the perfect turns to such mugs before baking them. Though a lot of tools and techniques have come up for their shaping, new age technology has still not been able to beat the perfection of the handmade products.
While the most preferred method of decorating these baked basic mugs is printing, which is very common, hand painting still attracts more people as it gives a more natural feel to it. Almost all major printing methods like screen-printing, transfer printing and dye sublimation are applicable to the ceramic mugs. To add a little classy effect to it, you may get them embossed or get some laser etching done on them. The frosted effect is also gaining a lot of popularity these days.
With all these special effects and the metallic coatings, the promotional mugs are sure to raise your profit margins.
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